Created in 1999, the Oakley Arctic Challenge is a favorite among snowboarders, as it’s a grassroots, rider-driven event established by the legendary Terje Haakonsen. For more than a decade, Haakonsen has invited riders to his homeland to compete in a creative and progressive setting, and to share his love for Norwegian nature. Based on this prestigious event and the region in which it takes place comes Oakley’s Fall 2011 Arctic Challenge collection and its Arctic Woven 2.11 plaid shirt. This button-up is no flimsy piece of flannel; it’ll keep you warm with its plaid jacquard outer fabric and quilted lining. It’s finished with a button placket and cuff, chest pockets and the familiar Arctic Challenge logo embroidered on the front and back. Nothing says mountain man like a quilted plaid button-up.