Under Armour unveils Canadian Freestyle Snowboarding Uniforms

As a part of their Holiday III launch, Under Armour gathered all of their top dogs, plus a few of their best athletes together in order to showcase the Olympic Uniforms they have created for the Canadian Freestyle Snowboarding team.

With a maple leaf dominating the design, UA has built out a tech-fueled kit to keep the Canadian riders on point throughout the Games. Both the pants and jacket boast Under Armour’s signature ColdGear® Infrared Technology and  Storm® Technology, restoring and recycling body heat to ensure warmth, plus welded and sealed seams. The design of the uniform was created by pinstriping master Steve Chaszeyka, aka “The Wizard,” whose usual canvas is a hot rod or harley.

What do you think of Under Armour’s take on Canadian spirit? Let your thoughts rip in the comments section below.

can.uniforms-fimage

Comments

Up Next

January 16, 2017

Disposables 001: Moments in time from Jackson Hole, WY

Disposables is a new Snowboard Magazine photo series, featuring snapshots of moments in time from our travels and experiences...
January 16, 2017

Provisions 016: Products we are stoked on this week

This week in Provisions we look to the world of cameras and camera gear for some of our favorite...
January 12, 2017

We’re at Mt. Bachelor, and without doubt, it is a snowboarder’s mountain

At Mt. Bachelor, transition is king. The mountain is a perpetually shifting feature that is dictated by wind, and...
January 9, 2017

Provisions 015: Products we are stoked on this week

This week in Provisions we start you off with a brand spanking new line of bags from Patagonia.
January 9, 2017

Ebb and flow: A Shayne Pospisil interview

Underrated? Maybe. Talented as hell? Without question.