Oakley Progression Sessions at Northstar

The lovely Oakley ladies hit Northstar-at-Tahoe last weekend for the fourth and final Progression Sessions. In its first season, the Progression Sessions are a series of two-day all-girls ski and snowboard camps. The camps, led by Oakley pro coaches and staff are designed to improve riding skills while motivating and giving confidence in the process. It may all sound a little "rah, rah" cheerleader-ish, but Oakley is doing something for women no other brand can match.

By inadvertently building brand loyalist, Oakley is giving women who may not have the courage to try new tricks, or simply don't know how, two days of group coaching in an intimate private park, with a handful of perks including gift bags, goggles and yoga sessions.

ops-northstar-2-copy_0.jpg

At Northstar, Gretchen Bleiler, Dominique Valleeand and Kristi Leskinen were on hand as guest coaches. There were almost 40 girls who signed up from across the U.S. to be a part of the session. On the first day, the girls were toured through Oakley's Rolling O Lab to get the inside details on how its goggles are made, then customized their own Elevate models. Afterwards there was a yoga stretch session led by Dominque to get the girls warmed up for the day.

Although the weather was stormy and windy, the girls got out there and by mid-afternoon were cheering each other on and learning tricks none of them thought they could do. On Saturday Oakley hosted après at TC's Pub in the Village where the girls got to know each other better and have some fun taking shots.

Sunday the skies cleared a bit and the girls were really able to hone in on learning new tricks on jumps and jibs. After the full day of riding there was an awards ceremony where the girls spoke out about what they had learned and what they had seen other girls do that had inspired them.

All-in-all Oakley did an amazing job at making the Progression Sessions a successful one. To find out more check out www.oakleyprogressionsessions.com and meet new friends on their Facebook page.

Comments

Up Next

September 25, 2017

Provisions 042: Snowboard Bags To Protect Your Gear

Give your snowboard some protection during transit so it’ll make it through god-knows-what.
September 22, 2017

The Product Collection 2018: Our Essential Guide to Buying the Best Snowboard Boots

Happy feet are important for a full day of riding, make sure to get the most out of your...
September 20, 2017

Product Collection 2018: Eco-Friendly Snowboard Gear for the Tree Hugger in You

You know snowboarding has a shameful carbon footprint. If you're buying new gear this season, do your part.
September 18, 2017

Provisions 041: 9 Headphones to Try This Winter

This week in Provisions we look at a collection of headphones designed to give your ears the listening pleasure...
September 18, 2017

Disposables 009: Moments in Time from Svalbard with Antti Autti

Experience the Arctic Circle through the eyes of Antti Autti and the lens of a disposable camera.