Ghosts Apparel Launches Kickstarter for Environmentally-Friendly Technical Outerwear

Ghosts Apparel launches radical environmentally-friendly high-performance technical outerwear using revolutionary waterless-dyeing technology.

Made for the extreme elements. 

Ghosts Apparel Studio has launched their Kickstarter https://bit.ly/2uFaqLg of their environmentally-friendly technical outerwear collection, using a revolutionary waterless-dyed waterproof/breathable technical fabric made from recycled clothing. This technology helps fight climate change by reducing water usage by 75%, chemical emissions by 90%, energy use by 50% and CO2 emissions by 60% compared to traditional dyeing methods.

Fun fact: the textile industry uses 2.4 trillion gallons of water every year during the dyeing process, contaminating waterways and causing massive environmental impact, disease and deformity. Ghosts’ have eliminated the traditional practice of dyeing fabrics after weaving, by embedding colour in the raw material itself before it is extruded into a yarn. For more information, go to: https://ghostsapparel.com/fabrics/

“15 years after starting Faction Skis, one of the most well-respected brands in the freeski industry, I realised that a bigger challenge was facing us—and that is climate change. I want to give passionate skiers and snowboarders the opportunity to choose products that suit their performance requirements whilst answering their demands for reduced environmental impact and greater social responsibility. Combatting water usage during dyeing is the next battle in the fight for increased sustainability, beyond the move towards using recycled yarns which is being adopted (too) slowly by the major players in the industry. We’re launching on Kickstarter so we can bypass the traditional distribution chain and go direct to the consumer, giving value for money and only making to order to reduce waste.”– Ghosts CEO/founder Tony McWilliam

Equal or better in performance than anything currently on the market, Ghosts debut collection consists of a highly-versatile, backcountry/freeride oriented 20,000mm/20,000gm rated three-layer shell jacket and pant and a lightweight 700-fill insulated mid-layer jacket using recycled down. It’s everything you need to stay warm and dry in the mountains no matter what the conditions. Only available on Kickstarter for a limited time in limited numbers: https://bit.ly/2uFaqLg

With sustainability in mind through every aspect of the business, Ghosts have also manage to contain each stage of the supply chain to within 150km of each other – significantly reducing impact from shipping fabrics and raw materials between countries before manufacture – and have a lifetime repair/replace programme.

Kickstarter: https://bit.ly/2uFaqLg

Ghosts Apparel Studio is a global network of action-sports industry professionals—designers, developers and fabric specialists—dedicated to creating the world’s most environmentally-friendly, high-performance technical outerwear and to leading the industry against climate change with a long term manifesto for social and environmental responsibility.

gitgo

Ghosts Apparel Studio—Verbier • Denver • Seattle

www.ghostsapparel.com

Comments

Up Next

December 21, 2020

Vans Snow Presents: EVERGREEN

The 2020 Vans Snow movie, EVERGREEN., is a culmination of the last three Vans Snow projects. Tanner Pendleton’s goal...
December 19, 2020

The North Face Presents: Facets

Each of us are part of a greater whole, a community that grows stronger together especially when it’s open...
June 18, 2019

WATCH: Frank Jobin- Escalator

Frank Jobin sled lapping a perfect rail line; who needs to hike when you have an escalator? Filmed in...
May 24, 2019

Danny Davis Shreds with Ken Block in his Can-Am on Tracks At Boreal

Apparently the time had come for Mr. Ken Block to push the new Can-Am Maverick X3 XRS Turbo with...
May 24, 2019

WATCH: Red Bull Recharged 2019 Full Stream – Judged By Travis Rice

From Olympians and co-conceptors Ben Ferguson and Mark McMorris, Red Bull Recharged emphasizes skill and technicality, while empowering riders...