Franco Snowshapes: A Snowboard With Soul

From Don Watkins via Vimeo:

Recently I had the pleasure of building a Custom 160 Swallowtail Snowboard with board builder Mikey Franco of Franco Snowshapes. Based in Jackson Hole, Wyoming, Franco Snowshapes builds snowboards that represent their riders. Mikey’s 30+ years in the snowboard industry put his skills and knowledge second to none. He knows what shapes ride well, because he probably helped design it, and he knows how to analyze your riding style, because he helped set the standard for teaching snowboarding across the globe over the last 20 years with AASI.

Each board that comes out of his shop is unique. From tip to tail and back around to the topsheet, it’s a board that’s built for you. In this case it was also a board built by me, providing an even deeper personal connection. In addition, we also used Lodge Pole Pine deadfall from Teton Pass for the topsheet, which is one of my most coveted locations to ride in the Teton Valley.

If you live near or plan on visiting the Jackson, Wyoming area, I highly recommend dropping by The Factory on Gregory Lane (1255 Gregory Lane, Jackson, WY 83001 (307) 734-8788). It’s a shop unlike any other where passion for the sport yields the production of some amazing artisanal, revolutionary products. The Factory is also home to world-famous Igneous Skis (igneousskis.com) and Teton Artist Mike Tierney. Just make sure you bring a six-pack of PBR and be prepared to talk snowboards and skis for the next couple hours.

Comments

Up Next

September 26, 2017

Electric Presents: Electric Snow 2018

Electric Goggles 2018 mash-up edit is complete with everything from shotgunning beers, to handplants, miller flips, regular flips, and...
September 26, 2017

Staycation: Travis Rice, Phil Hansen, and the Lib Tech Team Ride the PNW

After a winter of constant travel, the Lib Tech team posts up at home in the PNW for a...
September 25, 2017

Airblaster Presents: “August” – Full Movie

In anticipation for Airblaster's upcoming film, "March" we take a look back at the 2008 hit, "August."
September 25, 2017

RIDE Snowboards Presents: The Kink

Experience the 2017/18 RIDE Kink through the eyes and lens of this year's designer and staff videographer, Jake Durham.
September 25, 2017

Stale Sandbech Presents: Storm Boarding | StaleLIFE

Stale and crew's adventures continue with "Anything", some shooting practice, and having some good 'ol fashion fun.