Snowboarding would be very different if it wasn’t for Jamie Lynn. In a time when racing and halfpipe contests were the standard fare, Jamie broke the mold of what defined a snowboarder through untouchable no bullshit, power riding with style that is fast, unchecked, and completely raw.
For 20 years Jamie has been at the core of Lib Tech, not only as a team rider but in defining the brand’s identity. His art has evolved over the years to become iconic images of creativity and passion. Graphics of the Blue Girl, Stomper, the Alien, all of these images are roots planted deep in the foundation of snowboarding. But perhaps the most important Jamie graphic is the cat, as he explains to our Editor in Chief, Susie Floros during his feature interview from Snowboard Mag Volume 11, Issue 4: The Timeless Issue:
What does the cat symbolize for you?
Style. Like a fluid motion, natural, relaxed but poised to sprock at any moment. That’s what cats embody. I read a book that tied back into that relationship about how relaxed cats are, but then you can throw them off a balcony and they figure out how to get their feet underneath them. That inherent sense of balance and knowing what their foundation is, is to be admired, something I aspire to as a human.
The Jamie Lynn 20 Year Anniversary site is Lib Tech’s tribute to a human that has done immeasurable things for snowboarding. Without his influence, our lifestyle would be unimaginably different. Thank you, Jamie Lynn for being you in the most incredible way possible.
In celebration of Jamie’s 20 years, Lib Tech has created an entire microsite and product line that features his art and tells his story through quotes, images, snowboards and an exclusive video series.
Visit the microsite and experience his legacy at: lib-tech.com/jamielynn20